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Considered to be one of the most valuable and recognized brands on the planet, Google has grown from humble beginnings to literally take over the world. The go-to search engine, it is a company that has become synonymous with the Internet itself. Since 1998, the company has continued to grow, expanding into new territories. Google […]

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AdWords: How it Really Works

AdWords is an online advertising tool developed and run by Google that allows companies to display their ads on Google’s search results for a fee. They are short advertisements that consist of one 25 character headline and two additional lines of 35 characters each. AdWords has become Google’s main advertising platform and main source of […]

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