Archive for the ‘Uncategorized’ category

Announcing the First ‘AdWords Hour’

March 27th, 2010

The AdWords Hour with Kim Clinkunbroomer, GAP

In my desire to further educate AdWords users I have developed a training webinar series, the AdWords Hour. This hour is planned to be an ongoing series with each hour dedicated to a specific topic. Questions from the attendees are encouraged.

Each webinar will be delivered in an easy to understand format to provide complete understanding of the hour topic.

Learn more about the AdWords Hour Here.

Registration is Free!

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Join me for this first AdWords Hour.

Topic: AdWords Keywords: Building and Organizing and Effective Keyword Lists

Date: April 6, 2010

Time: 11:00 – 12:00 Central US

Registration is Free!

Looking forward to seeing you there!

Kim
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Posted by: Kim Clinkunbroomer, GAP

Get to know more About Kim

Owner of Clinks Web Service, AdWordsPI in Chicago, Illinois

AdWords Training: AdWordsHour.com

Connect With Kim Online: Social Media/YouTube Channel/Websites

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How Do You Prefer Your Help Content?

March 17th, 2010

In an effort to best serve our readers needs the AdWords Help Expert team would like to know how you prefer your help content.

Thanks – We appreciate your input!
The AdWords Help Experts Team

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Posted in Uncategorized

New AdWords Known Issue: Charts in the Change History Tool are not Showing

February 18th, 2010

Recently added AdWords Known Issue.

Charts in the Change History Tool are not showing.

Charts do not Load in Change History Tool

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Posted by: Kim Clinkunbroomer, GAP

Owner of Clinks Web Service & AdWordsPI in Chicago, Illinois

Twitter: Kim Clink on Twitter – AWHE on Twitter

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Google Professionals Search directory gets more exposure

January 20th, 2010

Google Professionals Search (beta) gets more exposure. It is now linked directly from the AdWords Help Center.

Google Professionals Search Linked from the AdWords Help Center

This new link is throughout the AdWords Help Center and I expect will drive a fairly large amount of traffic into the Professionals Search directory.

This directory is a place where AdWords customers can find professional help for their AdWords account. All an AdWords customer needs to do is provide basic details such as their budget and the type of service they require and Google will return results containing information on professionals that meet their needs.

Google Professionals Search

The Google Professionals Search (beta) was launched weeks ago but was recently linked to the AdWords Help Center. I assume this was due to positive feedback in the first few weeks of the program going live.

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Posted by: Kim Clinkunbroomer, GAP

Owner of Clinks Web Service & AdWordsPI in Chicago, Illinois

Twitter: Kim Clink on Twitter - AWHE on Twitter

Subscribe: RSS Feeds

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Posted in News, Uncategorized

Tags: adwords google professionals search

Default Distribution Design Deficiency

December 12th, 2009

I’m noticing quite a few questions in Google’s AdWords Help forum where advertisers are confused that their keyword clicks don’t add up to the total clicks. The confusion is a result of not knowing their ad campaigns are opted into the content network (by default). Those content network clicks don’t correlate to keywords in an ad group.

Researching this problem made me realize the new AdWords interface has a poor design regarding the campaign default settings for network distribution:

Default Network Distribution Settings

Recommended for new advertisers?! No, this is NOT recommended for new advertisers. Most new advertisers aren’t aware that AdWords includes contextual advertising as well as search advertising. They’re better off getting their feet wet with search advertising only. A better recommended setting is to choose to opt out of the content network:

Better Network Distribution Choice: +Search -Content

Later, after developing a solid foundation of search advertising experience, an advertiser could come back and build a new campaign designed for the content advertising audience. Even people at Google recommend separating search and content campaigns: